Review: Haller, Beth A. Representing
Disability in an Ableist World: Essays on Mass Media.
Advocado Press, 2010. 213 pp. ISBN: 0-9721189-3-4
Available at Advocado Press or Amazon.ca
Reviewed by Rebecca Janzen, University of Toronto
Beth A. Haller's Representing
Disability in an Ableist World: Essays on Mass Media
brings a scholar's expertise from communication and mass media to bear on a
study of representations of disability. This collection of essays seeks to
inform students, researchers and activists about representations of disability
in the media as they pursue various research projects (v). The introduction
asserts that the essays were "extracted from an academic format and the
sometimes convoluted academic jargon and . . . transformed into a more readable
style" (viii). The collection thus actively reaches out to audiences who
would not normally interact with disability studies. Each essay in the
collection, furthermore, describes representations of disability in political
cartoons, newspapers, television and advertising, shedding light on previously
overlooked areas. It studies situations as diverse as disability in the legal
system (Chapter 5) and disability on television (Chapter 8).
The collection includes several revised essays as well as
new work. The revisions include personal anecdotes, contractions and colloquial
speech. The collection further demonstrates its utility as a teaching tool,
particularly for undergraduate students, through its detailed descriptions of
basic analytical tools in communication and mass media studies (Chapter 2). In
some cases, however, the collection struggles to bridge the gap between
students and scholars already familiar with disability studies. For example, it
occasionally fails to explain jargon. In this way, the collection points to
disability scholars' struggle to identify and define their audiences. Despite
this, Haller's effort to reach both scholars and students is a valuable goal,
one that few even attempt to reach.
Haller's essays come from almost two decades of scholarly
work and the collection encompasses a wide temporal and methodological scope.
The chapters discuss topics as wide-ranging as the Jerry Lewis telethons in the
1990s (Chapter 7) and newspaper comics that span the 20th century
(Chapter 3). Each chapter's essay adopts a slightly different approach to
analyzing disability in the media so that the collection's readers can
appreciate various communications methodologies. For instance, Chapter 4
examines narrative frames surrounding assisted suicide in the New York Times, and Chapter 5, about Hartmann v. Loudoun,
uses Walter Fisher's narrative paradigm (92). The collection demonstrates that
a wide range of methodologies help us better understand disability in the
media.
Haller's essays make unique contributions to disability and
media studies. Two chapters are particularly significant. Chapter 6, "Disability media tell their own stories" studies minority
media produced within the disability community alongside representations of
disability in mass media. This chapter's analysis of such varied
representations gives its readers a broader perspective. Haller's discussion of
disability media in the 1990s, for instance, focuses on publications that
sought to share information within the disability community. Later, "Media
advocacy and films: The 'Million Dollar Baby' effect'" studies portrayals
of disability in film. This chapter shows that disability is portrayed
diversely within and outside the disability community. Juxtaposing these
struggles highlights that the disability community will need to come to terms
with its heterogeneity as well as understand the potential of united
advocacy.
Haller's final chapter, "Advertising boldly moves
disability images forward" surpasses the other essays in the collection.
Rather than criticizing advertizing for denigrating people with disabilities,
this essay proposes that because advertisers hope to sell their products, and
must comply with truth in advertising laws, their representations are superior
to others. That is, advertising is forced to portray disability as lived
experience (203).
The collection concludes
"Hopefully, the more enlightened of the ad campaigns
illustrate an ongoing trend that the pity-filled, sentimental images
represented by telethons and charities and the exotic images of disabled people
as freaks are no longer appropriate in 21st century societies that
are trying to restructure themselves so disabled people can compete equally in
all facets of life" (204).
Hopefully Haller's assertion will be proven true.